Regarding the Shaker esthetic: "Everything the average home of today needs - spinning wheels, wooden brooms, farm tools - were suddenly transformed into works of art by the Good Fairy of Utility, who works only in cherrywood or pear." I googled unfamiliar names as I came across them. For example, in Sure-Fire Chic, ("They limit their palette to a range that can't miss: gray, beige, gray-beige, white, and the mother of all colors - black") Eileen Gray rugs and Reitveld chairs were mentioned. I image googled and discovered that I recognized their work, only not by name. So, between the entertaining words and whimsical drawings and the impromptu bit of design education via the internet that it spawned, I had a great time with this book.